25,000
Verified Trade Visitors across FDHW
80%
of Pub Show attendees are from a Pub, Bar or Club
7
Co-Located Events
3
Days Of Face-To-Face Networking

The Pub Show is the UK’s leading trade event for the pub sector and takes place on 5 - 7 April 2027 at Excel London as a part of Food, Drink & Hospitality Week. Across the three days, brand owners and suppliers can meet face-to-face with senior decision-makers and operators who are actively on the hunt for the latest products and innovations on the market.

Heard around the bar

Exhibiting at The Pub Show has been such great fun. We've got some really valuable leads, been great to be in front of our key target audience and I would definitely recommend exhibiting in 2027.
Lucky Voice Karaoke for Business 
We've met some incredible people and brand new customers. This is a whole new space for our business and I'm delighted with how the show has been and am thrilled to be returning next year.
Popcorn Kitchen
We have had a really good few days, with a lot of strong leads, with people wanting to sign up to our service on the spot. A big success and we will definitely be back next year.
Rostar Live
We've had a fantastic three days here, and can't wait to come back. We have spoken to some amazing people and have had great conversations, promoting our product Soplica.
GRP Alco

What's brewing for 2027?

Bigger, better, bolder, The Pub Show 2027 will unveil a bigger show floor, more exhibitors, bigger Taproom, more products categories including a stronger focus on competitive socialising!

Contact the pub show team

See Who Visits

Polish your glasses and get ready to interact with key decision-makers from owners, pub and bar managers, chefs, procurement directors and more.

Taproom

Contact Us

Don't get FOMO - get in touch with the teams now to find out what opportunities are available to help grow your business in 2027 and beyond.

The Pub Stage

Sponsorship

There are plenty of sponsorship opportunities available to help your brand stand out from the crowd pre-event, during and post-event.

2026 Highlights

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The Pub Show is part of Food, Drink & Hospitality Week

Food, Drink & Hospitality Week unites IFE Manufacturing, IFE, HRC, The Pub Show, Hospitality Tech360, Speciality & Fine Food Fair, and International Salon Culinaire as the UK's biggest celebration of industry innovation. Your badge grants you unlimited access to all seven industry-leading events across both halls for the full three days.

FDHW27 Lock Up